After sharing my learnings and experiences on social media I noticed a trend.

Alongside me, other creators were also creating content. There were mostly solo creators who wrote content, designed, uploaded, and managed everything themselves.

And the content was outstanding. Their advice has personally helped me in my career and personal life.

However, most of them were also not trained designers and hence were not equipped with the right design knowledge. Consequently, I often found myself scrolling away from their content because of poor contrast, hard legibility, distracting graphics, etc. In other words it was difficult to consume their content.

I also noticed that their profiles essentially talked about everything without much direction and clarity.

It was at that moment that I realized if I could help these awesome creators brand themselves and their businesses with effective branding and design….
then their impact would be far greater! By getting more eyes on them, they can help more people, just as they helped me

And that’s why I do what I do